EA have recently inked a major 9 year deal that will see them releasing FIFA games until 2022, this includes the yearly titles and the World Cup.
“EA SPORTS released the first FIFA-branded soccer game in 1993, and 20 years later our partnership with FIFA continues to be very strong,” said Andrew Wilson, Executive Vice President and Head of EA SPORTS. “Our franchise has become the benchmark for quality and innovation in the sports videogame genre, and we look forward to many more years of connecting with consumers around the world with our games carrying the prestigious FIFA name.”
“Our relationship with EA SPORTS is of high importance to FIFA,” said Jérôme Valcke, FIFA Secretary General. “The FIFA videogames are a key experiential component in our work to communicate the FIFA brand and its values all over the world. This is highlighted by the 2.5 million football fans that have competed in this year’s FIFA Interactive World Cup, which is just one example of the power of our partnership with EA.”
